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Post by shamimhossain23 on Apr 30, 2024 15:00:03 GMT 5.5
collected directly from their own platforms such as apps. shopping mall. Both are immune to high added value because they are data that directly reveal customers specific behaviors and thoughts. Therefore, for brands and ad industry players looking for customized advertising alternatives, it would be a good idea to focus on zero-party and first-party data. Algorithm recommendation versus direct search, how to navigate the main content You might think that as you consume more content, youll end up seeing more algorithmically recommended content rather than browsing it yourself, but thats not necessarily true. Just look at the Online Video Viewing Trends Report to see this. The number and duration of video views has grown steadily from to , and opinions on directly searching for Vietnam WhatsApp Number List or finding videos and watching them when consuming video content have also increased. As content consumption increases, in-person search consumption behavior will also become more active. The same goes for choosing what to watch on each platform. When selecting content in OTT services, the proportion of people who directly search for the content they want to watch is much higher than that of people who recommend content through algorithms. Additionally, when we asked users what screens they had visited on in the past week, we found that they used the search screen as many times as they used the home feed. In this way, we can see that people now have a strong need to actively explore content when consuming content, rather than relying on algorithm
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